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HomeFinanceNexo unveils strategic rebrand as main digital asset wealth platform

Nexo unveils strategic rebrand as main digital asset wealth platform

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Vilnius, Lithuania, October 31, 2024, Chainwire

Nexo reimagined its revolutionary options for long-term digital wealth constructing with 24/7 superior consumer care as a part of Whitepaper Day. Nexo, a number one digital asset establishment, at present introduced its main redesign and platform redesign, marking its evolution from a pioneer in cryptocurrency lending to the primary complete and compliant digital asset wealth platform. The transfer, revealed on Bitcoin Whitepaper Day, displays Nexo's progress and broader strategic imaginative and prescient to allow forward-thinking buyers to develop, defend and leverage their wealth.

After 20 months of consumer analysis amongst 5,000 customers in 23 international locations, the redesigned Nexo platform – with a brand new emblem, web site and improved consumer interface – responds to the rising demand for stylish but versatile digital asset options. This improvement aligns with the wants of those that acknowledge the ability of cryptocurrencies to create long-term worth as Nexo continues its mission to drive the following era of wealth.

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Nexo evolves with the maturing crypto atmosphere

“Our 'Wealth Ahead' philosophy positions us as the primary main crypto firm to make a strategic transfer in the direction of a complete digital asset wealth platform. We’re targeted on offering impartial and savvy buyers with smarter and extra versatile methods to develop and entry their wealth within the digital asset house,” stated Kosta Kantchev, Co-Founder and Government Chairman of Nexo.

The digital asset panorama has quickly developed from a distinct segment to a transformative pressure within the monetary sector, underscoring the approval of Bitcoin spot ETFs. This dynamic is mirrored within the rising curiosity in digital property: 65% of institutional buyers are able to enter the market, whereas 72% of retail buyers see digital property as important to constructing wealth.

Nexo has been on the forefront of this improvement. Because of its strong enterprise mannequin and numerous choices, Nexo has gained the belief of retail and institutional buyers in additional than 200 jurisdictions. Its spectacular monitor report – greater than $320 billion in processed transactions, 8 billion issued cryptocurrencies and $945 million in curiosity paid – solidifies its new course: shaping the following era of wealth.

A brand new search for a brand new periodNexo's new model and visible id mirror its mature and targeted course, specifically “Managing the Subsequent Era of Wealth” – consistent with the demanding nature of cryptocurrency holders.

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The improved id integrates motion and precision, symbolizing Nexo's dedication to consumer prosperity and progressive options. Two key ideas are central to the upward dealing with emblem sample: human resilience – represented by a spiral – nods to the endurance and adaptableness of 1's personal human DNA and exponential progress – captured by mathematically exact diagonals – reveals the limitless potentialities of digital property.

Impressed by the fashionable, lively life-style of Nexo purchasers, the brand new id combines tender grays and beiges with energetic greens to seize at present's alternatives. Flowing patterns and exact parts convey each flexibility and safety, resonating with Nexo's clientele who demand innovation and reliability in managing their wealth.

“Our new visible id displays Nexo's evolution into a complicated digital asset wealth platform,” stated Elitsa Taskova, Nexo's CPO. “Going ahead, our focus is on hyper-personalized, white-glove providers that supply autonomy and adaptability inside an intuitive product suite with the instruments and experience that will help you thrive. As digital property merge with conventional investments, Nexo is able to information you.” , offering compelling alternatives for progress and long-term worth.”

Platform improvement: a package for the forward-thinking investorAfter 20 months of consumer analysis, Nexo's survey of 5,000 customers in 23 international locations revealed that 67.9% of excessive web value people see digital property as a long-term wealth resolution, whereas 69% of Bitcoin holders see them as a everlasting retailer of worth. . This displays a major shift in how refined buyers method wealth, more and more favoring digital instruments and a seamless omnichannel ecosystem for twenty-four/7 entry.

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The Nexo 360° product set completely meets these necessities and affords:

  • Financial savings progress: Versatile and glued revenue choices together with Twin Funding can be found 24/7 on all gadgets.
  • Superior Crypto Instruments: crypto-backed credit score traces, 1,500 market pairs, crypto futures, value goal swaps and superior analytics allow different progress alternatives.
  • World method: liquidity and hassle-free spending choices, making certain entry to funds via the Nexo Card.

As well as, the Nexo platform empowers its clientele with tiered loyalty rewards and bespoke providers for top web value purchasers with 24/7 consumer care groups.

Trying forward, Nexo is creating its digital asset wealth toolkit with a powerful give attention to compliance and safety methods constructed for long-term stability. The corporate continues to pursue strategic partnerships and worldwide growth, cementing its place because the world's main digital asset wealth platform.

For extra data on Nexo's “Wealth Ahead” technique, go to https://nexo.com/model.

About NexoNexo is a number one digital asset wealth platform that permits purchasers to develop, handle and retailer their cryptocurrencies. Our mission is to assist the following era of wealth by prioritizing consumer prosperity and delivering tailor-made options to construct long-term worth, supported by 24/7 consumer care.

Since 2018, Nexo has offered unparalleled alternatives to forward-thinking purchasers in over 200 jurisdictions. Our all-in-one platform combines cutting-edge expertise with a client-centric method, providing excessive returns on versatile and glued financial savings, crypto-backed loans, superior buying and selling instruments and liquidity options via the primary crypto debit/bank card. . With deep trade experience, a sustainable enterprise mannequin, strong infrastructure, safety and international licensing, Nexo drives innovation and long-term prosperity.

Official web site: nexo.com

Word: Some services are usually not out there to residents or residents of sure jurisdictions, together with the place restrictions could apply.

ContactNexo Communications GroupNexopr@nexo.com

This text was initially revealed on Chainwire

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