BingX Product Director Interview: What Six Years Means for Change

Searching for perception into the crypto world? Dive into our interview with Vivien Lin, Chief Product Officer at BingX, the place we discover their distinctive strategy in a crowded market. From revolutionary options to strategic partnerships, find out how BingX is reshaping the trade recreation and getting ready for international enlargement. Plus, you'll get Lin's tackle the latest Bitcoin halving and classes for continued success.

1. How does BingX differ from different platforms and what makes its strategy distinctive?

At BingX, we're all about placing our customers first. Constructing a crypto trade? Positive, that's thrilling. However what actually units us aside is our dedication to cultivating a group that resonates with entrepreneurs in any respect ranges.

Let's dive into a fast instance to indicate what we imply. We observed that merchants weren’t very proud of the slippage in putting their take revenue/cease loss orders, regardless of our efforts to work with liquidity suppliers to stabilize the marketplace for everlasting contracts. So we went again to the drafting board and seemed for a clearer solution to resolve this vexing downside.

Enter our revolutionary resolution: for a nominal payment – just some primary factors – we provide worth safety. Because of this we assure that our customers' commerce will undergo on the worth they set, with no surprises. And right here's the kicker: not like complicated choices, our worth safety characteristic is easy, with out the headache of understanding maturities or strike costs. It’s merely easy, efficient and completely consistent with what customers anticipate. That is simply one of many methods we're rethinking the trade recreation to verify it's a win-win for customers.

2. In gentle of BingX's sixth anniversary, what are the important thing milestones or achievements that stand out to you essentially the most?

As we have a good time BingX's sixth anniversary, it's fairly a journey to look again on. Not everybody realizes that BingX has been round for six years. Throughout this time, we’ve got chosen a path of quiet progress and targeted our energies on offering the very best expertise to our 10 million customers. Maybe certainly one of our proudest achievements is being the primary trade to introduce revolutionary copying options to cryptocurrency buying and selling. This revolutionary strategy has not solely set us aside, however has considerably improved the buying and selling expertise on our platform.

Our dedication and arduous work paid off and took BingX to nice heights. We have now seen exceptional success, our buying and selling quantity has skyrocketed to a formidable $12 billion per day. As well as, the platform now boasts a various portfolio of 750 new tokens and we’ve got expanded our language assist to 18 languages. These milestones are testomony to the unimaginable progress we've made.

However as we replicate on our previous achievements, we additionally look to the long run. It's time to vary technique. Whereas our dedication to our customers stays unwavering – they may all the time be our prime precedence – we’re getting ready to dominate BingX globally. This 12 months marks a big shift in our international enlargement technique to introduce BingX's distinctive services and products to a number of markets all over the world.

You’ll quickly discover that BingX has change into well-known in numerous corners of the world. But as we increase, we don't lose sight of what's essential: adapting our services and products to the particular wants of every market. We perceive that every area has its personal distinctive challenges and alternatives, and we’re dedicated to tailoring our choices to make sure we meet and exceed the expectations of our customers, irrespective of the place they’re situated.

3. May you share any standout moments or insights you gained from attending the TOKEN2049 convention?

Attending TOKEN2049 was an absolute trip and I’ve loads to share! First, let's simply say that in terms of the crypto group, there's no stopping us. Regardless of the floods in Dubai, all of us managed in some way. Think about this: a few of our colleagues, decided to not miss out, ended up in Oman as a result of climate, however nonetheless managed to attend the occasion. If that's not dedication, I don't know what’s!

And let's not overlook the background to all the joy. After two fairly quiet years the place the whole lot appeared to have stopped, this convention was a burst of power. It was like watching the crypto world come again to life in essentially the most vivid approach. Bitcoin and cryptocurrency, regardless of their ups and downs, have this unimaginable expertise to bounce again. It's resilience and power like nothing else.

Being there, seeing the dedication and keenness, it actually impressed me how unstoppable the motion of Bitcoin and Cryptocurrencies is. It's extra than simply transactions and expertise; it's about group, traction, and this plain pressure that drives us ahead. So sure, TOKEN2049 was not simply one other convention. It was a testomony to the spirit of the crypto world, proving as soon as once more that we are able to climate any storm (actually!) and are available out stronger.

4. Are you able to clarify how BingX's affiliation with Chelsea FC matches into the corporate's targets or plans?

This strategic partnership marks BingX's first foray into sports activities and leisure and is a testomony to the shared dedication to excellence. It brings collectively two industrial powerhouses poised to form the long run. It’s all the time essential for us to decide on manufacturers that align with us strategically. Each BingX and Chelsea FC share a ardour and dedication to speculate sooner or later and empower these near their respective manufacturers.

On this dynamic partnership, Chelsea and BingX have collaborated on a spread of actions geared toward rising the model globally and fascinating each Chelsea followers and BingX customers via thrilling digital and bodily content material. We lately launched the Empowered celebration with Chelsea FC, to indicate that empowerment is not only a phrase, however a day by day dedication to progress and assist. BingX will join with a whole lot of hundreds of thousands of loyal Chelsea followers all over the world, with billions tuning into the Premier League each season.

5. What are your ideas on the affect of the latest bitcoin halving on BingX and the broader crypto market?

Whereas essential, the bitcoin halving didn’t have a direct affect on BingX, as we solely facilitate the shopping for and promoting of bitcoins. Nevertheless, we’ve got held numerous buying and selling occasions to commemorate the halving alternative, which is particular and distinctive to this asset and highlights its shortage.

The affect of the halving on the bigger cryptocurrency market continues to be being felt. Nevertheless, whereas costs sometimes decline within the retracement part after a halving, it’s troublesome to level the finger solely at this halving for the market's decline. With so many microeconomic and macroeconomic occasions, buyers had been despatched into risk-free mode and bought belongings like Bitcoin. Due to this fact, the half shouldn’t be considered independently, however as an element within the broader cryptocurrency market.

6. What essential classes have you ever discovered as BingX's Chief Product Officer for continued progress and success?

A very powerful lesson I've discovered is to all the time be user-centric. This contains listening to each new and long-time customers so your whole ecosystem can keep retention. As we’ve got seen, the market has grown and adjusted from 2022 to now. The businesses which have weathered the storm are those who develop and market merchandise that instantly reply to what the consumer wants. Making certain that merchandise are user-friendly may even provide you with a bonus.